Proud Phoenix Co: Redefining Australia’s Chilli Crisp Oil with Homegrown Brilliance
In a market saturated with chilli crisp oils, one Australian brand has managed to stand apart through authenticity, craftsmanship, and a true celebration of local produce. Proud Phoenix Co, founded by chef and food innovator June, is not simply riding the chilli crisp wave; it’s redefining it with an unmistakably Australian twist.
The Rise of Chilli Crisp Oils: Why Everyone’s So Obsessed
Few condiments have captured the global imagination quite like chilli crisp oil. It’s the irresistible balance of heat, crunch, and umami that has made it a pantry essential for home cooks, restaurants, and retailers alike. Two key factors continue to drive its popularity:
- Versatility Across Cuisines – Chilli crisp isn’t confined to Asian cooking anymore. It’s now being drizzled over pizzas, stirred into pasta, and spooned onto avocado toast. The fusion of texture and flavour adds depth to virtually any dish, transforming even simple meals into gourmet creations.
- The Sensory Experience – Unlike a standard hot sauce, chilli crisp delivers layers. It’s a clever blend of crunchy shallots, aromatic spices, and savoury oils that play on every part of the palate. The satisfying crunch and heat make it an experience as much as a condiment.
But while many brands have joined the chilli crisp boom, few offer the integrity, provenance, and ingenuity of Proud Phoenix Co, an Australian-made, small-batch producer that celebrates native flavours and sustainable ingredients.
The Australian Difference
June’s philosophy is rooted in a simple but powerful idea: the best ingredients are often right in our own backyards. As she explains, “We often don’t realise it, but we can utilise so much from our own gardens, balcony gardens, and foraging. The chillies that go into Proud Phoenix Co products are grown on our family farm. Many Aussie backyards have curry leaf trees, kaffir lime trees, and finger limes; such a citrus flavour burst that’s unique to Australia.”
By highlighting Australian-grown chillies, native botanicals, and home-foraged ingredients, Proud Phoenix Co creates artisan chilli oils that are truly local in character. Every jar tells a story of sustainability, connection to the land, and respect for Australian produce — a celebration of how gourmet chilli condiments can be both authentic and innovative.
Sweet Innovation: Honey Chilli Crisp
Among the brand’s standout creations is the Honey Chilli Crisp, a pioneering collaboration with Pure Peninsula Honey, Victoria’s largest honey producer. This small-batch chilli crisp combines the golden sweetness of local honey with the heat of farm-grown chillies and the savoury satisfaction of crisp shallots.
“Since launching six months ago, the Honey Chilli Crisp has been sold out everywhere,” says June. “We’ve used hundreds of litres of honey. People are addicted to the balance of flavours. Suffice it to say, I cracked the code with this one!”
The result is a gourmet Australian chilli oil that bridges sweet, spicy, and savoury in perfect harmony, a condiment so moreish that customers can’t get enough.
Crafted with Integrity
Even the oil base of Proud Phoenix Co products reflects mindful sourcing and quality. The company partners with Koala Gold in Queensland, using cold-pressed, non-GMO canola oil, a healthier, natural alternative to the refined oils used in mass-produced chilli crisp oils.
Every detail of production reflects June’s culinary expertise and ethical commitment. As a former chef and restaurateur with decades of experience, she understands the importance of inclusivity and food safety.
“All our products are plant-based, gluten free, and nut free,” she explains. “Food allergies are serious, so I make sure every product is as close to allergen-free as possible.”
The result is a vegan, allergen-friendly chilli crisp oil that’s as inclusive as it is delicious.
The Secret Crunch
Perhaps the most distinctive hallmark of Proud Phoenix Co’s range is its signature crunch. June has developed a proprietary technique to preserve the shallots’ texture within the oil — a detail that sets her products apart in a crowded market.
“No one does it like we do,” she says. “And after all, the crunch is the reason why people reach for a chilli crisp oil, isn’t it?”
This innovation gives Proud Phoenix Co’s condiments their signature appeal: a crisp texture that doesn’t fade, even after the jar is opened.
A Fiery Future
From small-batch beginnings to widespread acclaim, Proud Phoenix Co is now finding its way into IGA stores across Tasmania, a milestone that reflects the brand’s growing national reach. June’s mission is clear: to get Proud Phoenix Co’s Australian-made chilli crisp oils into the hands and mouths of Australians who love bold, honest, flavour-driven food.
Because once they taste it, they’re hooked.
About Proud Phoenix Co
Proud Phoenix Co produces Australian-made, small-batch chilli crisp oils and gourmet condiments crafted from local ingredients. Partnering with Pure Peninsula Honey and Koala Gold Oil, the range is 100% plant-based, gluten free, nut free, and proudly allergen-friendly, a true celebration of Australian flavour and craftsmanship.
HOW TO MAKE YOUR WHOLESALE CHILLI CRISP OILS ENQUIRY
To discuss your requirements about this range of wholesale chilli crisp oils or to place an initial order, reach out to Proud Phoenix Co. today using the contact form or contact details above. Don't forget to mention that you heard about them via Fine Food Wholesalers!
